AI Insights · Timothy · January 2021
Top 5 Merge Games by Performance on iOS in the US - Q4 2020
An analysis of the top 5 merge games on the iOS platform in the United States during the fourth quarter of 2020, highlighting download and active user trends, sourced from Sensor Tower.
Merge games have captivated mobile users with their simple yet addictive gameplay, and the fourth quarter of 2020 saw varied performances among the top apps in this category on the iOS platform in the United States. Sensor Tower provides detailed insights into the performance of these games.
Puppy Town - Merge & Win experienced a decreasing trend in both downloads and weekly active users (WAUs) over the quarter, starting with 130K downloads and 250K WAUs in the last week of September, and ending with 34K downloads and 156K WAUs at the close of December.
Merge Dragons!, a veteran in the merge game category, showed fluctuations in revenue, peaking at 1.15M USD in late October but dipping to 652K USD in late November. Downloads remained relatively stable, averaging around 20K weekly, while WAUs saw a slight decline from 417K to 343K over the quarter.
EverMerge: Merge & match game by Big Fish Games, Inc, displayed a steady revenue with a notable spike to 532K USD in late November, complemented by consistent downloads ranging from 16K to 20K weekly. WAUs showed resilience, maintaining around 80K throughout the quarter.
Metacore Games Oy’s Merge Mansion saw its revenue grow impressively from 9K USD to 118K USD by year’s end, while downloads increased, most notably jumping to 35K in the final week of December. WAUs also increased, reflecting growing interest, ending the quarter at 52K.
Lastly, Cutie Garden did not generate revenue but saw its downloads peak at nearly 20K in mid-October before declining to 3K by the end of December. WAUs peaked at 26K in mid-November and ended at 12K, indicating a downward trend in active engagement.
For more detailed insights and data analysis, Sensor Tower's platform offers an in-depth look at the app performance metrics.